What it is: A matte-finish pomade with a medium, pliable hold that isn’t sticky, won’t leave a residue, and lasts all day. Who it’s for: Recommended for all hair types. How it works: The gentle, paraben-free formula features carnauba wax, beeswax and natural emulsifiers for smooth, easy application that seals in moisture. How to use: Start with a dime-sized amount of pomade and emulsify it in your hands. Run hands through hair to evenly distribute. Style. Style Name: Rudy’s Barbershop Matte Pomade. Style Number: 5603524. Available in stores.